H&M Article Lookup API returns one article (one colour of a product) by its 10 digit article id or its product url: name, price, original price, sale price and discount, colours with images, sizes with availability (in_stock or out_of_stock), availability and images. Use the article_id of a search answer.
Limits: the H&M product page is not reachable, so this route finds the article in the H&M search. It has no composition, description, reviews or store stock, and the sizes carry the online availability only. An article that H&M does not list in the locale returns 404. A successful request costs 1 credit. Failed requests are not billable.
Run this endpoint
Endpoint
Parameters
Start with the required fields, then add optional filters only when your use case needs them.
Runnable path
This endpoint has no required query parameters.
3 optional filters available.
string
Optional
10 digit article id, for example 1331684001. Send article_id or url.
1234567890
string
Optional
Full H&M product page url, for example https://www2.hm.com/en_us/productpage.1331684001.html. Send url or article_id.
https://example.com/product
string
Optional
Locale: en_us (default), de_de, en_gb, fr_fr, sv_se, en_in, pl_pl or es_es. Must match the url.
en-US
Response Schema
Example response fields are illustrative; inspect the JSON before integrating.
Example response fields
Scan these fields before integrating.
data
meta
success
{
"data": {
"url": "https://www2.hm.com/en_us/productpage.1272095006.html",
"name": "Flared Jeggings",
"brand": "H&M",
"price": 7.49,
"sizes": [
{
"id": "008",
"label": "1\u00bd-2Y",
"availability": "in_stock"
},
{
"id": "009",
"label": "2-3Y",
"availability": "out_of_stock"
},
{
"id": "010",
"label": "3-4Y",
"availability": "out_of_stock"
}
],
"colour": "Light gray",
"images": [
{
"url": "https://image.hm.com/assets/hm/13/f2/13f26f0e9bf441fa0d2114d9a0c06880817b5c6d.jpg",
"type": "DescriptiveDetail"
}
],
"is_new": false,
"locale": "en_us",
"colours": [
{
"url": "https://www2.hm.com/en_us/productpage.1272095006.html",
"code": "666B75",
"name": "Light gray",
"image_url": "https://image.hm.com/assets/hm/a8/17/a817c3912200811f3ef7b26591f6a6978d5f4676.jpg",
"article_id": "1272095006"
},
{
"url": "https://www2.hm.com/en_us/productpage.1272095002.html",
"code": "4C5164",
"name": "Dark denim blue",
"image_url": "https://image.hm.com/assets/hm/75/7a/757aa338258de152be92e1633278d3a25fb0e1c4.jpg",
"article_id": "1272095002"
},
{
"url": "https://www2.hm.com/en_us/productpage.1272095009.html",
"code": "40424E",
"name": "Dark denim blue",
"image_url": "https://image.hm.com/assets/hm/95/f8/95f8bf392bf25cf667aee99a27dd69e55b3bf9a8.jpg",
"article_id": "1272095009"
}
],
"markers": [],
"currency": "USD",
"in_stock": true,
"has_video": false,
"image_url": "https://image.hm.com/assets/hm/a8/17/a817c3912200811f3ef7b26591f6a6978d5f4676.jpg",
"article_id": "1272095006",
"sale_price": 7.49,
"colour_code": "666B75",
"coming_soon": false,
"is_multipack": false,
"member_price": null,
"category_code": "kids_clothing_jeans_flared",
"colour_shades": [
"Dark gray",
"Stone"
],
"original_price": 19.99,
"model_image_url": "https://image.hm.com/assets/hm/a8/17/a817c3912200811f3ef7b26591f6a6978d5f4676.jpg",
"discount_percent": 63
},
"meta": {
"credits": 1,
"billable": true,
"endpoint_family": "product"
},
"success": true
}
Errors
Handle these documented responses before retrying or showing customer-facing failures.
Not Found
H&M does not list the article in the chosen locale. This response is not billable.
{
"meta": {
"billable": false,
"retryable": false,
"endpoint_family": "product"
},
"error": {
"code": "NOT_FOUND",
"message": "The requested resource was not found."
},
"success": false
}Validation Error
A parameter is missing or invalid. This response is not billable.
{
"errors": {
"article_id": [
"The article_id must be 10 digits, for example 1331684001."
]
},
"message": "The request validation failed"
}Upstream Unavailable
H&M could not be reached, or it returned data that does not match the request (another page, another sort, a filter that was not applied). This response is not billable and is retryable.
{
"meta": {
"billable": false,
"retryable": true,
"endpoint_family": "product"
},
"error": {
"code": "UPSTREAM_UNAVAILABLE",
"message": "H&M could not be reached. Please retry shortly."
},
"success": false
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